Tuesday, June 2
R+Co EDU. Live: Guest Artist Class
Live 2PM EST
A low tapered fade demo and textured pompadour, with Sid Sottung
facebook.com/randcohair
Wednesday, June 3
R+Co EDU. Capturing your Work: Part 1
1PM EST
In this 3 part series, you will learn how to plan a shoot, set up a studio + techniques to best showcase
your work, featuring R+Co Cofounder Howard McLaren and R+Co Global Educator, Douglas McCoy.
Registration
Required
Thursday, June 4
R+Co EDU. Product Knowledge Class
12PM EST
In-depth knowledge on benefits, ingredients and how to select the ideal product for the entire R+Co
line-up.
Registration Required
Thursday, June 4
R+Co EDU. Live: Guest Artist class
Live 2PM EST
A cutting demo, followed by a wash and wear style without the use of hot tools, with Joe Profita.
facebook.com/randcohair
For salon owners and stylists who feel uneasy with the tech-heavy, Silicon Valley way of life, selling online
can be an unfamiliar proposition.
No longer. Welcome toTHE VIRTUAL SALON SERIES a four-part business course from R+Co
EDU. Structured to support your brick-and-mortar salon, this series helps you create additional revenue
opportunities by establishing a virtual salon business that drives around-the-clock sales—even during
non-business hours.
Led by a variety of in-the-know experts, each session reviews different aspects of your business and provides
practical and customized tools to grow your virtual salon and achieve your goals. Once you complete the course,
R+Co will help you keep your virtual salon’s doors opens by extending ongoing support so you stay on track and
realize success.
SESSION 1
FROM IRL TO URL
Review your virtual salon sales potential and gather the tools necessary to start building your online business in this intro class. From brand building to creating and managing a marketing plan, this session will teach you to think like a retailer when selling online.
SESSION 2
THE BUSINESS OF SOCIAL
Evaluate and then identify and leverage your social media platforms to grow and engage your audience in this social media-centric session. Learn how to attract new clients, keep them coming back and drive retail sales through your various channels.
SESSION 3
CHECK OUT NOW
Gain a view from your client’s chair (virtually) in this session. Unpack what drives people to click and buy, how to harness call to action and make small tweaks to your strategy that will yield big results.
SESSION 4
PUTTING IT ALL TOGETHER
Conclude your virtual salon education with an action plan that focuses on how to execute and manage your strategy on an ongoing basis.
THE VIRTUAL SALON SERIES is open to salon owners and managers, and we strongly encourage both to attend at the same time to maximize your results. R+Co EDU. requires you to attend all four sessions via Zoom in order to participate and graduate from this course. All sessions will run from 2:00 P.M. EST to 5:30 P.M. EST.
Cost:
$1,500 or 7,500 points per salon
Complimentary for the first 20 salon registrants.
June sessions are currently sold out and will be held on 6/1, 6/8,
6/15 + 6/22.
July sessions will be held on 7/13, 7/20, 7/27 + 8/3.
August sessions will be held in 8/10, 8/17, 8/24 + 8/31.
